What I do. What I love
I am a design and customer experience leader. I help agencies and clients in their journey to transformation by leading design strategy, setting up design teams and processes of working, and ensuring that customer experience principles are embedded within the DNA of the organisation. I mentor designers and researchers from discovery to deliver and at times, I'm hands on in solving design problems with my team.
If you are an organisation that is looking to truly transform your customer experience , or an agency that is trying to get better at offering this service to your clients, drop me a line and lets discuss ways of collaboration. My services are diverse and I can consult independently, or bring on a team of experts with me to get things done faster and at a lower cost. I have helped clients achieve tangible and measurable results in relatively short periods of time.
Currently available for consulting work, product discovery workshops, mentoring and training in London and San Francisco. Visit the About Me page to learn about the services I offer.

Experience design
Over 15 years of design experience, working closely with clients on defining the problem and sketching out the solution across all touch points.

Strategy
Experience strategy and conceptualisation are integral to what I do. The best way to describe my approach is remaining human-centred throughout data driven design.

Design Leadership
I strive to create flexible, supportive environments with as little hierarchy as possible. I have led diverse, very talented teams of designers and researches.